Applegate Organics
packaging design

Applegate Organics created Commando Spirit as a limited-edition honeyed rum using honey from its Northamptonshire apiaries, with proceeds supporting Rock2Recovery. Studio Aitch designed packaging that needed to feel credible as a small-batch product while carrying the purpose and military character behind it. The result brought the product story, charitable connection and limited-edition offer together in one clear piece of packaging.

“Every bottle purchased helps support the work of our partner, Rock2Recovery, so when sharing this wet with an oppo, rest assured you’re helping veterans.

A hoofing cause.”

A little about this from Applegate…

“Beekeeping therapy is a relatively new phenomenon in the UK. Working closely with our partner Rock2Recovery, we have developed a program of support to those serving in the armed forces, the veteran community and families who are affected by stress / PTSD. 

Our beekind2yourmind program aims is to introduce, via  beekeeping, a stress free environment where participants can reconnect with nature in a peaceful, soothing environment while learning new skills. 

Beekeeping therapy not only soothes the soul, it gives participants focus and allows them to look positively about their future.“